With a charming pied piper prancing along the streets, a stupid song with stupid words seems dull. But in spite of Mr Roshan in that super-cute garb enticing us, i love the Docomo ad. There's nothing 'special'. It's just 'that song'. A lot of ads have catchy jingles but this one is just so fresh. Anyone can sing it. The random syllables actually fascinate the lot of us. oh-aye-ya-ohhh..We never really looked into it. Why does it even matter? But... you love the Docomo song, don't you? Yeah, you can be the 'Im not gonna be like the rest of the dumb youth of today' or you are just plain boring if you don't like it. Who even cares about the per second billing? all the other guys stole Tata's idea anyway. Na? Now the obsession with the tune has died down, but noone's forgetting it anytime soon. hmm?
Thursday, March 25, 2010
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